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HVACPhoenix metro · 3 locations·24 techs · 5 dispatchers

After-hours emergency calls were going to voicemail. Competitors were booking the jobs.

Recovered 85% of previously missed calls within 60 days. Net +$11.4k/mo.

recovered revenue

$11,400/mo

Before

12

Missed calls / week

After

< 2

Missed calls / week

Time to value: 14 days
The problem

A 3-location HVAC franchise was missing an average of 12 after-hours calls per week. Their existing voicemail had no follow-up automation, and leads went cold overnight. The owner estimated $4,200/month in lost revenue from emergency service calls alone — and that was just the calls they knew about.

What we did

After the Revenue Defenders scan flagged missed-call recovery as a critical leak, they activated the recovery module. Every missed call now triggered an SMS within 60 seconds with a direct booking link and an offer to dispatch. Calls were captured in a dashboard with caller ID, time of day, and outcome.

The outcome

Within 60 days, missed calls dropped from 12/week to under 2/week. 85% of previously missed callers re-engaged via SMS, and ~60% of those converted into booked jobs. The net was an estimated $11,400/month in newly captured revenue — about 27x the platform cost.

Results

By the numbers.

85%

Calls recovered

of previously missed callers replied via SMS

< 60s

Response time

from missed call to recovery SMS sent

$11.4k/mo

Net new revenue

after 60 days, attributable to recovery

27x

ROI

monthly recovery vs. platform cost

We had no idea how many calls we were losing after 5pm. The scan made it obvious and the fix was simple. Best $300 a month we spend.

MR

M.R.

Franchise Owner · HVAC

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Anonymized pilot customer. Metrics measured from Revenue Defenders dashboard data over 60 days. Individual results vary.